By the Numbers Two studies say digital displays drive sales (2003-10-24) Do high-tech signage systems help businesses lure customers and increase sales? The answer to that two-pronged question could be "yes," at least according to two consumer research studies commissioned by AdSpace Networks Inc. (Burlingame, Calif . . . MORE | |
Magink's Programmable-Ink Billboard Outdoor ad companies test this breakthrough billboard (2003-10-24) The billboard shown here may not look like a breakthrough, but it is. This prototype 3- x 6-m billboard being tested in London by outdoor-media giant Clear Channel International is actually an easily changeable sign that uses electronically con . . . MORE |
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First -- Ever -- Survey of the Electronic Digital Sign (EDS) Industry View trends and find an assortment of interesting information and ideas. (2003-09-29) Electronic digital signage (EDS) is a prevalent, new advertising technology. It includes LED, OLED, LCD, CRT, plasma, digital or e-ink displays and digital-projection devices (a linked system may include one or more technologies). All are elect . . . MORE |
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Wi-Fi and Sign-Installed VDRs Sign-mounted Wi-Fi video surveillance could improve all of our behaviors. (2003-09-29) "Thanks to Marconi, the real wireless communication honors should go to country-radio disc jockeys who, for years, have forwarded, over-the-air -- wireless -- messages for heartsick lovers:"Uh, would you play 'Achy Breaky Heart' for Maryann . . . MORE |
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Are You Facing Forward? If not, the future will smack you between the eyes. (2003-09-24) At the dinner table the other night, nine-year-old Erick looked at me, twisted his face and whined, "Can you tell me why we have to study history in school? I mean -- what possible good does it do to learn about all that old stuff?" . . . MORE |
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